The Ultimate Guide to Event Gamification [Free Download]

Games are more prevalent than ever before. From popular gaming consoles to the rise of mobile phones, games demand attention and engagement – something businesses are quickly catching on to.
Event gamification is the use of game mechanics to engage attendees, modify participant behavior, and accomplish event goals. These age-old game dynamics have been strategically implemented to create competition, drive desired behaviours, and engage players in solving real world problems.


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