Speak Queasy?

Path-breaking research is at the heart of most great STEMM conferences, but even presentations with the most exciting discoveries will flatline if they don’t have speakers who know how to present them. On paper, speakers may appear peerless, sitting atop esteemed academic institutions or having garnered the most prestigious awards. But all those accolades will mean nothing should they speak with mouths of cotton and point to slides that are as indecipherable as Mayan hieroglyphics.

The Long Tail of Live Events and the 5X Rule

In statistics, the term “long tail” refers to a particular distribution pattern in which several high frequency items are followed by a much larger number of decreasingly low frequency items.  

Long tail distribution has long been referenced when talking about  internet searches. For example, for every person searching for the exact keyword “Lebron James”, there are many lower volume searches for long-tail keywords about Lebron such as: “Lebron James dog’s name”, “Lebron James sneakers”, “Lebron James best game”.

How to Create Unique Experiences at Your Next Event

If you believe that your biggest challenge, as a planner, is to overcome multiple logistic tasks and run flawless events, then you are wrong. There’s no way you’ll attract more guests or make them talk about your event by providing average settings, content or activities. Eventeye has a few ways for you to create unique experiences, without leaving the venue of your planned event. Read below to find out more.


GDPR, eight months on

The general data protection regulation (GDPR) was the most critical change in privacy laws in 20 year and caused a lot of grey hairs in our industry. Now, half a year after enforcement, what have we learnt and how can we make things better?

The good news is that event managers are much more conscious of the importance of data security. The not-so good news is that we see most of you struggling to adapt to the new requirements.


Subscribe to Meeting Design Institute RSS